and runs during HTML parse, but hubspotutk is set by js.hs-analytics.net, measured loading at ~834ms. On a first visit the cookie does not exist yet, so a single read returns nothing and the visitor gets no external ID at all — and a first visit is exactly what an ad click is. So poll briefly until HubSpot sets it. The SDK loads lazily (~4.5s) and replays a queue, so an init queued a second or two in still lands before any events are transmitted. */ (function attachExternalId() { var attempts = 0; var MAX_ATTEMPTS = 40; /* 40 x 200ms = 8s, then give up quietly */ var timer = null; function tryAttach() { var raw = getExternalId(); if (!raw) { if (++attempts >= MAX_ATTEMPTS && timer) clearInterval(timer); return; } if (timer) clearInterval(timer); sha256Hex(raw).then(function (hash) { oaiq("init", { user: { external_id_sha256: hash } }); }).catch(function () {}); } tryAttach(); /* returning visitor: immediate */ if (!getExternalId()) timer = setInterval(tryAttach, 200); })(); /* --------------------------------------------------------------------------- 2. Load the SDK off the critical path Whichever comes first: the main thread going idle after load, or the first sign of real user intent. No preconnect on purpose — a TLS handshake during LCP for a script we deliberately deferred is a net loss. Measured on clickpost.ai: load event 3614ms, SDK fetched 4508ms. ------------------------------------------------------------------------ */ var loaded = false; var INTENT = ["pointerdown", "keydown", "scroll"]; function loadSdk() { if (loaded) return; loaded = true; INTENT.forEach(function (t) { removeEventListener(t, loadSdk, { passive: true }); }); var s = document.createElement("script"); s.src = SDK; s.async = true; s.fetchPriority = "low"; document.head.appendChild(s); } INTENT.forEach(function (t) { addEventListener(t, loadSdk, { passive: true, once: true }); }); addEventListener("load", function () { window.requestIdleCallback ? requestIdleCallback(loadSdk, { timeout: 2500 }) : setTimeout(loadSdk, 1500); }, { once: true }); /* --------------------------------------------------------------------------- 3. Conversion id sha256(lowercase(email) + "|" + formId + "|" + ISO-hour), first 20 hex, "lead_" prefix. - email lowercased/trimmed so casing does not fork the id - formId keeps two different forms in the same hour from colliding - the hour bucket is only the server's fallback; the id computed here is sent to the relay verbatim, so the two paths cannot disagree even when a submit straddles an hour boundary Ads Manager's own sample omits event_id. We send it so the pixel event and the relay event collapse into one conversion instead of counting twice. ------------------------------------------------------------------------ */ function buildEventId(email, formId) { var seed = [ String(email || "").trim().toLowerCase(), String(formId || ""), new Date().toISOString().slice(0, 13) ].join("|"); return crypto.subtle.digest("SHA-256", new TextEncoder().encode(seed)).then(function (buf) { var hex = Array.prototype.map.call(new Uint8Array(buf), function (b) { return b.toString(16).padStart(2, "0"); }).join(""); return "lead_" + hex.slice(0, 20); }); } /* Guards a re-fire from the history.pushState that book-a-demo-core.js runs after submit, and from back-navigation onto the same state. */ function firedOnce(id) { try { if (sessionStorage.getItem("oaiq_" + id)) return true; sessionStorage.setItem("oaiq_" + id, "1"); return false; } catch (e) { return false; /* private mode / blocked storage: fire rather than lose it */ } } /* Path 2. keepalive lets the request finish even if the page navigates away. Failures are swallowed deliberately: a reporting call must never surface an error to someone who just submitted a form. The relay hashes the email server-side into user.emails_sha256 and adds the caller's IP and user agent, so this event carries the same match signals the pixel gets for free. */ function sendToRelay(email, formId, eventType, eventId) { try { var payload = { token: RELAY_TOKEN, email: email, form_id: formId || "", event_type: eventType, event_id: eventId, /* verbatim, so both paths always match */ source_url: location.href }; var oppref = getOppref(); if (oppref) payload.oppref = oppref; var externalId = getExternalId(); if (externalId) payload.external_id = externalId; fetch(RELAY_URL, { method: "POST", keepalive: true, headers: { "Content-Type": "application/json" }, body: JSON.stringify(payload) }).catch(function () {}); } catch (e) {} } /* Capture the email while the form is still on the page. onFormSubmitted does not reliably carry submissionValues, and by then the form may be removed. */ var lastEmail = ""; document.addEventListener("submit", function (e) { var f = e.target; if (!f || !f.querySelector) return; var i = f.querySelector('input[name="email"], input[type="email"]'); if (i && i.value) lastEmail = i.value; }, true); /* Every HubSpot form on the site reports through this one message event, so no module or theme JS needs editing to add coverage. */ window.addEventListener("message", function (e) { var d = e.data; if (!d || d.type !== "hsFormCallback" || d.eventName !== "onFormSubmitted") return; var email = (d.data && d.data.submissionValues && d.data.submissionValues.email) || lastEmail; if (!email) return; /* without an email there is no stable id to dedupe on */ var eventType = EVENT_BY_FORM[d.id] || EVENT_DEFAULT; buildEventId(email, d.id).then(function (id) { if (firedOnce(id)) return; oaiq("measure", eventType, { type: DATA_TYPE }, { event_id: id }); /* path 1 */ sendToRelay(email, d.id, eventType, id); /* path 2 */ }); }); })();

91ÊÓƵ

See where your logistics stands on automation Start assessment

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Intelligence
Parth - AI Voice Agents COD order confirmations, NDR recovery AI Carrier Allocation 200B+ data points evaluate the best carrier per order. Apex Identifies and acts on exceptions Ally Agentic support for all channels
D2C Shipping
Multi-Carrier Integrations Branded Tracking Returns & Exchanges Failed Delivery Management Delivery Date Estimates Order Editing Notifications
Specialised Shipping
ClickPost Darwin B2B and bulk shipping Hyperlocal deliveries D2C quick commerce Cross Border Ship eCommerce orders worldwide
Featured
Header Feature Festive Readiness Hub Everything you need to hold delivery promises through peak season. Get ready
Use cases by category
Fashion and lifestyle Beauty and cosmetics Home decor and furniture Health and Wellness Consumer Electronics
Integrations
Carriers 600+ carriers across 30+ countries Storefronts Shopify, Magento, WooCommerce and more WMS/OMS Sync orders and inventory both ways Communication gateways WhatsApp, SMS, email and voice
Tool
ROI Calculator (1) NDR ROI Calculator See what a 40% RTO cut is worth on your monthly volume. Run the numbers
Resources
Blog Deep dives & guides Ebooks & reports Research & benchmarks Assessments Tools to assess your D2C operations
New report
RTO Playbook (1) 90-Day RTO Reduction Playbook Go from diagnosis to a 25% cut in RTO in 90 days. Get the playbook
India US
Customers 91ÊÓƵ
Book a demo
Welcome to the festive readiness hub!

Make Your
Post-Purchase Peak Proof.

India's biggest sale season breaks carrier networks, not ClickPost brands. Here is everything you need to deliver on time, curb RTOs, and keep festive revenue.

Become festive ready
Allocate Right Group 1000011982 Allocate Right - 3 Group 1000011981
5B+
and counting. Orders optimized with ClickPost
600+
integrated carriers being monitored
40%
fewer RTOs experienced by ClickPost brands
200B+
delivery datapoints that enrich the network

Ship it right

Most festive RTOs are lost before the order leaves the warehouse. Confirm intent, verify addresses, and let customers fix mistakes before dispatch.

15%
Less CRM tickets with address validation
AI Order Confirmation Order edits with address validation
Ship it right

Deliver it on time

Carrier performance collapses unevenly during festive rush. Allocation AI routes every order to the carrier performing on that lane right now.

3%
RTOs reduced with AI Allocation
AI carrier allocation
Deliver it on time

Save every delivery

Failed attempts spike at peak. Branded tracking cuts WISMO, and Parth, our voice AI, calls every NDR customer in their language to rescue the delivery.

100%
AI-led NDR recovery with Parth. No manual calling
Branded Tracking AI voice for NDRs
Save every delivery

Keep the revenue

Festive gifting means wrong sizes, not lost customers. Exchange-first return flows turn refund requests into repeat revenue.

90+
NPS score, with seamless returns and exchanges
Returns and exchanges
Keep the revenue

Your first festive rush, handled

You don't need an enterprise stack to survive peak. ClickPost Essentials bundles the six things every growing D2C brand needs, live in 2 weeks, before the rush hits. Starting at ₹15,000/month.

2000+ D2C orders a month

ClickPost Essentials

Everything a D2C operation needs to deliver, starts at

₹ 15,000 /month
Book a demo
What’s included
  • Estimated delivery date, serviceability APIs
  • Multi-carrier automated allocation
  • Automated order creation
  • Branded tracking
  • NDR management
  • Notifications (WhatsApp, SMS, email)
The intelligence layer

Mission control for peak season

Apex Control Tower watches every order across forward, reverse and RTO movements. It surfaces exceptions and alerts the right SPOC to take actions - automatically. 

Build a widget
Drag-and-drop · no SQL, no tickets
Metric
Group by
Visualize as
SLA compliance · by Carrier Live preview
95.2% â–² 8.2% since Jun 6
Today · hover the curve to scrub
Jun 6Jun 12Today
Beyond the festive basics

More plays for peak season

div21

Bulk/B2B Shipping Visibility

Stock your warehouses, darkstores, and marketplace FCs on time. Shipping automation for B2B and bulk movements, on the same ClickPost stack.

Explore B2B shipping
cp-roi__hvis2

Deliver in minutes, not days

Festive shoppers expect quick-commerce speed. Plug into hyperlocal fleets and orchestrate minute-level deliveries seamlessly.

Explore hyperlocal
image 24089s

Go international with ClickPost

Festive demand doesn't stop at the border. Cross-border shipping intelligence to reach global customers with the same visibility and control.

Explore cross-border

Talk to us before the rush

Book a festive readiness consultation. We'll audit your post-purchase stack against all four pillars.

Book a consultation
. window.disableHubSpotCookieBanner = true; function killNative() { var n = document.getElementById("hs-eu-cookie-confirmation"); if (n && n.parentNode) { n.parentNode.removeChild(n); return true; } return false; } killNative(); if (window.MutationObserver) { var mo = new MutationObserver(function () { killNative(); }); mo.observe(document.documentElement, { childList: true, subtree: true }); setTimeout(function () { mo.disconnect(); }, 15000); } var COOKIE = "cp_cookie_consent"; var EU = ["at","be","bg","hr","cy","cz","dk","ee","fi","fr","de","gr","hu","ie","it","lv","lt","lu","mt","nl","pl","pt","ro","sk","si","es","se","gb","uk","is","li","no","ch"]; function readCookie(nm) { var m = document.cookie.match(new RegExp("(?:^|; )" + nm + "=([^;]*)")); return m ? decodeURIComponent(m[1]) : null; } function writeCookie(nm, val, days) { var d = new Date(); d.setTime(d.getTime() + (days * 864e5)); document.cookie = nm + "=" + encodeURIComponent(val) + ";expires=" + d.toUTCString() + ";path=/;SameSite=Lax" + (location.protocol === "https:" ? 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"true" : "false"); }); } function fromToggles() { var state = { analytics: false, advertisement: false, functionality: false }; Array.prototype.forEach.call(toggles, function (t) { var key = t.getAttribute("data-cpcb-toggle"); if (key in state) state[key] = t.getAttribute("aria-checked") === "true"; }); return state; } function commit(state, revoke) { writeCookie(COOKIE, JSON.stringify({ analytics: !!state.analytics, advertisement: !!state.advertisement, functionality: !!state.functionality, v: 1, ts: Date.now() }), days); apply(state, revoke); hide(); } Array.prototype.forEach.call(toggles, function (t) { if (t.disabled) return; t.addEventListener("click", function () { t.setAttribute("aria-checked", t.getAttribute("aria-checked") === "true" ? "false" : "true"); }); }); banner.addEventListener("click", function (e) { if (!e.target || !e.target.closest) return; var btn = e.target.closest("[data-cpcb-action]"); if (!btn) return; var action = btn.getAttribute("data-cpcb-action"); if (action === "customise") { expand(); return; } if (action === "accept") { commit({ analytics: true, advertisement: true, functionality: true }, false); return; } if (action === "reject") { commit({ analytics: false, advertisement: false, functionality: false }, true); return; } if (action === "save") { commit(fromToggles(), true); return; } }); var existing = stored(); if (existing) { apply(existing, false); paint(existing); collapse(); } else if (!inScope(banner)) { // Out of the consent-required region: implied consent, banner never shown. commitSilently(); } else { collapse(); show(); } function commitSilently() { var all = { analytics: true, advertisement: true, functionality: true }; writeCookie(COOKIE, JSON.stringify({ analytics: true, advertisement: true, functionality: true, v: 1, ts: Date.now(), implied: true }), days); apply(all, false); } // Public re-open hook for a footer "Cookie settings" link. window.cpCookieBanner = window.cpCookieBanner || {}; window.cpCookieBanner.open = function () { var s = stored() || { analytics: false, advertisement: false, functionality: false }; paint(s); expand(); show(); }; } function boot() { var banners = document.querySelectorAll("[data-cpcb]"); if (!banners.length) return; init(banners[0]); document.addEventListener("click", function (e) { if (!e.target || !e.target.closest) return; var trigger = e.target.closest("[data-cp-cookie-settings]"); if (!trigger) return; e.preventDefault(); if (window.cpCookieBanner && window.cpCookieBanner.open) window.cpCookieBanner.open(); }); } if (document.readyState === "loading") { document.addEventListener("DOMContentLoaded", boot); } else { boot(); } })();