and runs during HTML parse, but hubspotutk is set by
js.hs-analytics.net, measured loading at ~834ms. On a first visit the cookie
does not exist yet, so a single read returns nothing and the visitor gets no
external ID at all — and a first visit is exactly what an ad click is. So
poll briefly until HubSpot sets it. The SDK loads lazily (~4.5s) and replays
a queue, so an init queued a second or two in still lands before any events
are transmitted. */
(function attachExternalId() {
var attempts = 0;
var MAX_ATTEMPTS = 40; /* 40 x 200ms = 8s, then give up quietly */
var timer = null;
function tryAttach() {
var raw = getExternalId();
if (!raw) {
if (++attempts >= MAX_ATTEMPTS && timer) clearInterval(timer);
return;
}
if (timer) clearInterval(timer);
sha256Hex(raw).then(function (hash) {
oaiq("init", { user: { external_id_sha256: hash } });
}).catch(function () {});
}
tryAttach(); /* returning visitor: immediate */
if (!getExternalId()) timer = setInterval(tryAttach, 200);
})();
/* ---------------------------------------------------------------------------
2. Load the SDK off the critical path
Whichever comes first: the main thread going idle after load, or the first
sign of real user intent. No preconnect on purpose — a TLS handshake during
LCP for a script we deliberately deferred is a net loss.
Measured on clickpost.ai: load event 3614ms, SDK fetched 4508ms.
------------------------------------------------------------------------ */
var loaded = false;
var INTENT = ["pointerdown", "keydown", "scroll"];
function loadSdk() {
if (loaded) return;
loaded = true;
INTENT.forEach(function (t) { removeEventListener(t, loadSdk, { passive: true }); });
var s = document.createElement("script");
s.src = SDK;
s.async = true;
s.fetchPriority = "low";
document.head.appendChild(s);
}
INTENT.forEach(function (t) {
addEventListener(t, loadSdk, { passive: true, once: true });
});
addEventListener("load", function () {
window.requestIdleCallback
? requestIdleCallback(loadSdk, { timeout: 2500 })
: setTimeout(loadSdk, 1500);
}, { once: true });
/* ---------------------------------------------------------------------------
3. Conversion id
sha256(lowercase(email) + "|" + formId + "|" + ISO-hour), first 20 hex,
"lead_" prefix.
- email lowercased/trimmed so casing does not fork the id
- formId keeps two different forms in the same hour from colliding
- the hour bucket is only the server's fallback; the id computed here is
sent to the relay verbatim, so the two paths cannot disagree even when
a submit straddles an hour boundary
Ads Manager's own sample omits event_id. We send it so the pixel event and
the relay event collapse into one conversion instead of counting twice.
------------------------------------------------------------------------ */
function buildEventId(email, formId) {
var seed = [
String(email || "").trim().toLowerCase(),
String(formId || ""),
new Date().toISOString().slice(0, 13)
].join("|");
return crypto.subtle.digest("SHA-256", new TextEncoder().encode(seed)).then(function (buf) {
var hex = Array.prototype.map.call(new Uint8Array(buf), function (b) {
return b.toString(16).padStart(2, "0");
}).join("");
return "lead_" + hex.slice(0, 20);
});
}
/* Guards a re-fire from the history.pushState that book-a-demo-core.js runs
after submit, and from back-navigation onto the same state. */
function firedOnce(id) {
try {
if (sessionStorage.getItem("oaiq_" + id)) return true;
sessionStorage.setItem("oaiq_" + id, "1");
return false;
} catch (e) {
return false; /* private mode / blocked storage: fire rather than lose it */
}
}
/* Path 2. keepalive lets the request finish even if the page navigates away.
Failures are swallowed deliberately: a reporting call must never surface an
error to someone who just submitted a form.
The relay hashes the email server-side into user.emails_sha256 and adds the
caller's IP and user agent, so this event carries the same match signals the
pixel gets for free. */
function sendToRelay(email, formId, eventType, eventId) {
try {
var payload = {
token: RELAY_TOKEN,
email: email,
form_id: formId || "",
event_type: eventType,
event_id: eventId, /* verbatim, so both paths always match */
source_url: location.href
};
var oppref = getOppref();
if (oppref) payload.oppref = oppref;
var externalId = getExternalId();
if (externalId) payload.external_id = externalId;
fetch(RELAY_URL, {
method: "POST",
keepalive: true,
headers: { "Content-Type": "application/json" },
body: JSON.stringify(payload)
}).catch(function () {});
} catch (e) {}
}
/* Capture the email while the form is still on the page. onFormSubmitted does
not reliably carry submissionValues, and by then the form may be removed. */
var lastEmail = "";
document.addEventListener("submit", function (e) {
var f = e.target;
if (!f || !f.querySelector) return;
var i = f.querySelector('input[name="email"], input[type="email"]');
if (i && i.value) lastEmail = i.value;
}, true);
/* Every HubSpot form on the site reports through this one message event, so no
module or theme JS needs editing to add coverage. */
window.addEventListener("message", function (e) {
var d = e.data;
if (!d || d.type !== "hsFormCallback" || d.eventName !== "onFormSubmitted") return;
var email = (d.data && d.data.submissionValues && d.data.submissionValues.email) || lastEmail;
if (!email) return; /* without an email there is no stable id to dedupe on */
var eventType = EVENT_BY_FORM[d.id] || EVENT_DEFAULT;
buildEventId(email, d.id).then(function (id) {
if (firedOnce(id)) return;
oaiq("measure", eventType, { type: DATA_TYPE }, { event_id: id }); /* path 1 */
sendToRelay(email, d.id, eventType, id); /* path 2 */
});
});
})();
How Yoga Bar is Reducing B2B Supply Chain Costs with Every Shipment
Yoga Bar's partnership with ClickPost transforms B2B logistics, offering better visibility, smarter automation, and stronger cost control for high-growth brands.
"ClickPost has brought meaningful structure and automation to our B2B logistics operations. The platform has enhanced our process visibility, reduced manual dependency, and improved cross-functional collaboration. Their team's responsiveness and problem-solving orientation have made them a dependable partner in our growth journey."
, Business Analyst,
The Growing Pains of a Scaling Supply Chain
As Yoga Bar’s B2B operations scaled across warehouses, distribution points, and retail networks, their logistics stack started showing strain. Tracking shipments meant juggling multiple portals. Invoice reconciliation was manual, time-consuming, and error-prone. And visibility? Limited at best. The team needed a smarter way to keep every shipment running smoothly without sinking time or money.
What Yoga Bar Needed
One dashboard to track everything across all partners
PODs and logistics documents in one place, instantly accessible
Faster, automated outbound updates and LR tracking
Clean, accurate invoice reconciliation without the spreadsheet chaos
A tech partner who understands B2B logistics complexity and grows with them
ClickPost’s Game Plan
ClickPost rolled out its Darwin platform, built to simplify B2B logistics from the ground up. From unified shipment visibility to automated documentation and real-time performance reporting, ClickPost provides Yoga Bar’s logistics team the control, clarity, and consistency they needed to scale with confidence.
The ClickPost Effect
What used to take hours now takes minutes
PODs are just a click away
Outbound processes are clean, automated, and error-free
Invoice reconciliation is accurate and nearly effortless
ClickPost is helping Yoga Bar transform their B2B logistics from fragmented and manual to streamlined and strategic.
About Yoga Bar
Founded in 2014 by sisters Suhasini and Anindita Sampath, Yoga Bar has revolutionized the Indian health food market with its range of clean-label protein bars, muesli, peanut butter, and breakfast cereals. The brand has positioned itself at the intersection of taste and nutrition, catering to health-conscious urban consumers across India.
Website
Industry
Health Food & FMCG
Solutions Used
ClickPost Darwin for Tracking, Proof of Delivery (POD) Management, Invoice Reconciliation, Reporting and Analytics
Use Case
Automated tracking, documentation, and invoice reconciliation to streamline B2B logistics and reduce operational overhead.
Other Customer Success Stories
Fashion & Apparel
How DaMENSCH reduced RTO rate by 54% with the help of ClickPost