and runs during HTML parse, but hubspotutk is set by js.hs-analytics.net, measured loading at ~834ms. On a first visit the cookie does not exist yet, so a single read returns nothing and the visitor gets no external ID at all — and a first visit is exactly what an ad click is. So poll briefly until HubSpot sets it. The SDK loads lazily (~4.5s) and replays a queue, so an init queued a second or two in still lands before any events are transmitted. */ (function attachExternalId() { var attempts = 0; var MAX_ATTEMPTS = 40; /* 40 x 200ms = 8s, then give up quietly */ var timer = null; function tryAttach() { var raw = getExternalId(); if (!raw) { if (++attempts >= MAX_ATTEMPTS && timer) clearInterval(timer); return; } if (timer) clearInterval(timer); sha256Hex(raw).then(function (hash) { oaiq("init", { user: { external_id_sha256: hash } }); }).catch(function () {}); } tryAttach(); /* returning visitor: immediate */ if (!getExternalId()) timer = setInterval(tryAttach, 200); })(); /* --------------------------------------------------------------------------- 2. Load the SDK off the critical path Whichever comes first: the main thread going idle after load, or the first sign of real user intent. No preconnect on purpose — a TLS handshake during LCP for a script we deliberately deferred is a net loss. Measured on clickpost.ai: load event 3614ms, SDK fetched 4508ms. ------------------------------------------------------------------------ */ var loaded = false; var INTENT = ["pointerdown", "keydown", "scroll"]; function loadSdk() { if (loaded) return; loaded = true; INTENT.forEach(function (t) { removeEventListener(t, loadSdk, { passive: true }); }); var s = document.createElement("script"); s.src = SDK; s.async = true; s.fetchPriority = "low"; document.head.appendChild(s); } INTENT.forEach(function (t) { addEventListener(t, loadSdk, { passive: true, once: true }); }); addEventListener("load", function () { window.requestIdleCallback ? requestIdleCallback(loadSdk, { timeout: 2500 }) : setTimeout(loadSdk, 1500); }, { once: true }); /* --------------------------------------------------------------------------- 3. Conversion id sha256(lowercase(email) + "|" + formId + "|" + ISO-hour), first 20 hex, "lead_" prefix. - email lowercased/trimmed so casing does not fork the id - formId keeps two different forms in the same hour from colliding - the hour bucket is only the server's fallback; the id computed here is sent to the relay verbatim, so the two paths cannot disagree even when a submit straddles an hour boundary Ads Manager's own sample omits event_id. We send it so the pixel event and the relay event collapse into one conversion instead of counting twice. ------------------------------------------------------------------------ */ function buildEventId(email, formId) { var seed = [ String(email || "").trim().toLowerCase(), String(formId || ""), new Date().toISOString().slice(0, 13) ].join("|"); return crypto.subtle.digest("SHA-256", new TextEncoder().encode(seed)).then(function (buf) { var hex = Array.prototype.map.call(new Uint8Array(buf), function (b) { return b.toString(16).padStart(2, "0"); }).join(""); return "lead_" + hex.slice(0, 20); }); } /* Guards a re-fire from the history.pushState that book-a-demo-core.js runs after submit, and from back-navigation onto the same state. */ function firedOnce(id) { try { if (sessionStorage.getItem("oaiq_" + id)) return true; sessionStorage.setItem("oaiq_" + id, "1"); return false; } catch (e) { return false; /* private mode / blocked storage: fire rather than lose it */ } } /* Path 2. keepalive lets the request finish even if the page navigates away. Failures are swallowed deliberately: a reporting call must never surface an error to someone who just submitted a form. The relay hashes the email server-side into user.emails_sha256 and adds the caller's IP and user agent, so this event carries the same match signals the pixel gets for free. */ function sendToRelay(email, formId, eventType, eventId) { try { var payload = { token: RELAY_TOKEN, email: email, form_id: formId || "", event_type: eventType, event_id: eventId, /* verbatim, so both paths always match */ source_url: location.href }; var oppref = getOppref(); if (oppref) payload.oppref = oppref; var externalId = getExternalId(); if (externalId) payload.external_id = externalId; fetch(RELAY_URL, { method: "POST", keepalive: true, headers: { "Content-Type": "application/json" }, body: JSON.stringify(payload) }).catch(function () {}); } catch (e) {} } /* Capture the email while the form is still on the page. onFormSubmitted does not reliably carry submissionValues, and by then the form may be removed. */ var lastEmail = ""; document.addEventListener("submit", function (e) { var f = e.target; if (!f || !f.querySelector) return; var i = f.querySelector('input[name="email"], input[type="email"]'); if (i && i.value) lastEmail = i.value; }, true); /* Every HubSpot form on the site reports through this one message event, so no module or theme JS needs editing to add coverage. */ window.addEventListener("message", function (e) { var d = e.data; if (!d || d.type !== "hsFormCallback" || d.eventName !== "onFormSubmitted") return; var email = (d.data && d.data.submissionValues && d.data.submissionValues.email) || lastEmail; if (!email) return; /* without an email there is no stable id to dedupe on */ var eventType = EVENT_BY_FORM[d.id] || EVENT_DEFAULT; buildEventId(email, d.id).then(function (id) { if (firedOnce(id)) return; oaiq("measure", eventType, { type: DATA_TYPE }, { event_id: id }); /* path 1 */ sendToRelay(email, d.id, eventType, id); /* path 2 */ }); }); })();

91ÊÓƵ

See where your logistics stands on automation Start assessment

Scale Faster with
ClickPost Solutions

for D2C Brands

AI powered post-purchase experiences that deliver personalization and a higher LTV, at scale

D2C Banner - Image 4X

Trusted by 450+ global brands

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PUMA - SVG - 50
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ClickPost directly
improves your bottom line

60 %

Lesser WISMO

68 %

Higher Post-Purchase Engagement 

8 %

Increased Upsells

  • Plum Case Study - BG
    I appreciate how Clickpost provides real-time updates on the status and location of my shipments. It's reassuring to know exactly where my packages are at all times.
    Rajat Mehra - Plum

    Rajat Mehra

    Product Manager, Plum

  • TMRW - Case Study - BG
    ClickPost Integration is seamless. It has helped us with tracking, courier allocation and returns management. We also appreciate the accuracy and smart allocation through the EDD app.
    Amit Singh - Avatar

    Amit Singh

    Project Manager, TMRW House of Brands

  • Comet - BG
    ClickPost helps us power a hassle-free returns experience, which has positively impacted our NPS.
    Anshu Kumar

    Anshu Kumar

    Logistics & Customer Delight Lead, Comet

Craft Post-Purchase Experiences that Increase LTV

Personalized tracking that delights

Icon 1 - 1
Branded, AI-led tracking experience to reduce WISMO
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Real-time multi-carrier order visibility for your teams
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Engaging emails with product tips and care highlights
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Behaviour based upsells with smart products recommendations 
Personalized tracking that delights

Tailored returns to increase profitability

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AI identifies your loyalists, returners and premium buyers
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Auto apply tailored returns policies for each segment
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Branded returns experience with AI exchange nudges
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Real-time price reconciliation and automated refunds
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Refund alternatives with gift cards or discounts
Tailored returns to increase profitability

Shipping that simplifies every dispatch

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Single API for 600+ global carriers
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Auto-allocate the best carrier for every order
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AI-powered delivery date estimates to increase conversion
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Standardized, bulk shipping-label creation
Shipping that simplifies every dispatch

The world’s most ambitious D2C brands trust ClickPost

Scalable tech

Scalable tech

AI led optimizations to keep operations lean and scalable

Exceptional support

Exceptional support

High-response time, dedicated customer success managers 

Broader Scalability Focus

Proven results

WISMO reductions, cost optimizations proven with global leaders

All the integrations you need,
one powerful platform

INCREFF - FIt
Vinculum - Fit
SAP
Easyecom - fit  - 2
Zendesk - Fit
Freshworks - Fit
Delhivery - Fit
Bluedart - Fit
Shadowfax - Fit
DTDC - Fit
Kapture - Fit
Blitz - Fit

Frequently asked questions

How does ClickPost help D2C brands turn order tracking into repeat purchases?

ClickPost turns the tracking experience into a sales channel with branded and accurate tracking experience (page+updates), personalized product recommendations, ongoing promotions, and feedback collection. Proactive notifications (WhatsApp, SMS, email) keep customers informed, reducing WISMO, building the trust that drives repeat purchases.

How does ClickPost's AI carrier allocation improve delivery speed and reduce logistics cost?

Our AI analyzes real-time carrier performance across your carrier network and automatically routes each order to whoever's most optimised as per your business parameters - for that specific pincode. Brands typically see 16-20% cost reduction, faster deliveries and predictability.

What capabilities does ClickPost offer for returns and exchanges, and how does it help increase profitability?

ClickPost nudges customers toward exchanges instead of refunds at the return request stage, helping you save the sale. Automated approval workflows, exchange reconciliation eliminate manual work while giving customers a seamless, on-brand experience.

How does ClickPost reduce WISMO queries and operational workload for D2C teams?

Proactive notifications and self-service tracking pages cut "where's my order?" queries by 60-80%. Our AI voice agent Parth handles delivery exceptions automatically, rescheduling failed deliveries and reattempts without human intervention.

Which carriers and storefronts does ClickPost integrate with, and how easy is the implementation?

ClickPost integrates with 500+ carriers globally and all major storefronts (Shopify, WooCommerce, Magento, plus OMS and WMS). It also helps brands to go live with new carrier integrations within 24 hours.
. window.disableHubSpotCookieBanner = true; function killNative() { var n = document.getElementById("hs-eu-cookie-confirmation"); if (n && n.parentNode) { n.parentNode.removeChild(n); return true; } return false; } killNative(); if (window.MutationObserver) { var mo = new MutationObserver(function () { killNative(); }); mo.observe(document.documentElement, { childList: true, subtree: true }); setTimeout(function () { mo.disconnect(); }, 15000); } var COOKIE = "cp_cookie_consent"; var EU = ["at","be","bg","hr","cy","cz","dk","ee","fi","fr","de","gr","hu","ie","it","lv","lt","lu","mt","nl","pl","pt","ro","sk","si","es","se","gb","uk","is","li","no","ch"]; function readCookie(nm) { var m = document.cookie.match(new RegExp("(?:^|; )" + nm + "=([^;]*)")); return m ? decodeURIComponent(m[1]) : null; } function writeCookie(nm, val, days) { var d = new Date(); d.setTime(d.getTime() + (days * 864e5)); document.cookie = nm + "=" + encodeURIComponent(val) + ";expires=" + d.toUTCString() + ";path=/;SameSite=Lax" + (location.protocol === "https:" ? ";Secure" : ""); } function stored() { var raw = readCookie(COOKIE); if (!raw) return null; try { var o = JSON.parse(raw); if (typeof o.analytics === "boolean") return o; } catch (e) {} return null; } function apply(state, revoke) { window._hsp = window._hsp || []; window._hsp.push(["setHubSpotConsent", { analytics: !!state.analytics, advertisement: !!state.advertisement, functionality: !!state.functionality }]); if (revoke && !state.analytics && !state.advertisement && !state.functionality) { window._hsp.push(["revokeCookieConsent"]); } window.dataLayer = window.dataLayer || []; window.dataLayer.push({ event: "cp_cookie_consent", cp_consent_analytics: !!state.analytics, cp_consent_advertisement: !!state.advertisement, cp_consent_functionality: !!state.functionality }); document.documentElement.setAttribute("data-cp-consent", "set"); } function inScope(banner) { if (banner.getAttribute("data-scope") !== "eu_only") return true; var geo = (document.body.getAttribute("data-geo_location") || "").toLowerCase(); if (!geo) return true; return EU.indexOf(geo) !== -1; } function init(banner) { var days = parseInt(banner.getAttribute("data-days"), 10) || 180; var prefs = banner.querySelector("[data-cpcb-prefs]"); var compact = banner.querySelector('[data-cpcb-actions="compact"]'); var expanded = banner.querySelector('[data-cpcb-actions="expanded"]'); var toggles = banner.querySelectorAll("[data-cpcb-toggle]"); function show() { banner.hidden = false; requestAnimationFrame(function () { banner.classList.add("is-visible"); }); } function hide() { banner.classList.remove("is-visible"); setTimeout(function () { banner.hidden = true; }, 300); } function collapse() { if (!prefs) return; prefs.hidden = true; if (expanded) expanded.hidden = true; if (compact) compact.hidden = false; } function expand() { if (!prefs) return; prefs.hidden = false; if (compact) compact.hidden = true; if (expanded) expanded.hidden = false; } function paint(state) { Array.prototype.forEach.call(toggles, function (t) { var key = t.getAttribute("data-cpcb-toggle"); if (key === "necessary") { t.setAttribute("aria-checked", "true"); return; } t.setAttribute("aria-checked", state[key] ? "true" : "false"); }); } function fromToggles() { var state = { analytics: false, advertisement: false, functionality: false }; Array.prototype.forEach.call(toggles, function (t) { var key = t.getAttribute("data-cpcb-toggle"); if (key in state) state[key] = t.getAttribute("aria-checked") === "true"; }); return state; } function commit(state, revoke) { writeCookie(COOKIE, JSON.stringify({ analytics: !!state.analytics, advertisement: !!state.advertisement, functionality: !!state.functionality, v: 1, ts: Date.now() }), days); apply(state, revoke); hide(); } Array.prototype.forEach.call(toggles, function (t) { if (t.disabled) return; t.addEventListener("click", function () { t.setAttribute("aria-checked", t.getAttribute("aria-checked") === "true" ? "false" : "true"); }); }); banner.addEventListener("click", function (e) { if (!e.target || !e.target.closest) return; var btn = e.target.closest("[data-cpcb-action]"); if (!btn) return; var action = btn.getAttribute("data-cpcb-action"); if (action === "customise") { expand(); return; } if (action === "accept") { commit({ analytics: true, advertisement: true, functionality: true }, false); return; } if (action === "reject") { commit({ analytics: false, advertisement: false, functionality: false }, true); return; } if (action === "save") { commit(fromToggles(), true); return; } }); var existing = stored(); if (existing) { apply(existing, false); paint(existing); collapse(); } else if (!inScope(banner)) { // Out of the consent-required region: implied consent, banner never shown. commitSilently(); } else { collapse(); show(); } function commitSilently() { var all = { analytics: true, advertisement: true, functionality: true }; writeCookie(COOKIE, JSON.stringify({ analytics: true, advertisement: true, functionality: true, v: 1, ts: Date.now(), implied: true }), days); apply(all, false); } // Public re-open hook for a footer "Cookie settings" link. window.cpCookieBanner = window.cpCookieBanner || {}; window.cpCookieBanner.open = function () { var s = stored() || { analytics: false, advertisement: false, functionality: false }; paint(s); expand(); show(); }; } function boot() { var banners = document.querySelectorAll("[data-cpcb]"); if (!banners.length) return; init(banners[0]); document.addEventListener("click", function (e) { if (!e.target || !e.target.closest) return; var trigger = e.target.closest("[data-cp-cookie-settings]"); if (!trigger) return; e.preventDefault(); if (window.cpCookieBanner && window.cpCookieBanner.open) window.cpCookieBanner.open(); }); } if (document.readyState === "loading") { document.addEventListener("DOMContentLoaded", boot); } else { boot(); } })();